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| I Am Skooter | |
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So here's us, on the raggedy edge.
If your life is a leaf / that that the seasons tear off and condemn They will bind you with love / that is graceful and green as a stem — Leonard Cohen, Sisters of Mercy |
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A couple of days ago I wrote this bit about a typo on Granville Magazine’s site. I got a message from Granville Mag on Twitter and looked into it a bit more and it turns out it wasn’t a typo after all: sort of.
Firstly, congratulations to Granville Magazine for working social media effectively and well. Apparently my post was flagged in a Google Alert and they got in touch. That’s the kind of responsiveness you should have if you’re doing business online. Well done.
As it turns out Granville Magazine’s content management system has an RSS feed generator that takes its input from the URL. This means you can link to http://www.granvilleonline.ca/rss/yippee-ki-yay-mother-chucker and the last part—in this case yippee-ki-yay-mother-chucker shows up on the page. I mistook this for a typo, when in fact it was a bad link posted by a twitter user.
So another lesson learned about the impact of this type of URL fed search. It’s definitely not a problem—it can be a very effective way of doing things—but it can sometimes cause things that look like mistakes at first glance.
Posted by skooter at 5:34 PM
This entry is filed under Marketing.
This entry is tagged: Editing, Granville Magazine, Typo